Portland, Oregon — February 13, 2024
Logical Position (LP), a leading digital marketing agency, concluded the year with record-breaking accomplishments in the fourth quarter of 2023. LP is proud to have helped its clients generate more than $69 million in revenue during the Turkey Five, the five key shopping days between Thanksgiving and Cyber Monday, up from $57 million in 2022 (read more here). Additionally, LP reported a 63% increase from 2022 in the number of volunteer hours dedicated by its employees, totaling 658 hours companywide.
These significant accomplishments were noticed by Inc., resulting in two Inc. “Best in Business” awards that recognized LP’s community contributions and role in evolving the marketing industry.
LP not only celebrates a successful year, but also takes a closer look at the victories of quarter four. The overview showcases additional highlights in the following areas:
Industry Awards and Recognition
- LP earned two Inc. Best in Business awards for 2023 in the “General Excellence – Marketing” and “Robust & Powerful” categories. The Inc. Best in Business Awards acknowledge businesses that have made a significant impact in their fields and society.
- Meta named LP a Media Certified company, signifying the highest level of Meta certification recognition to date. This showcases LP’s increased knowledge and dedication to delivering top-notch digital marketing expertise in media.
Company Culture & Community Initiatives
- Hosted volunteer events throughout the U.S. — LP employees devoted several days to volunteer efforts, actively participating in a variety of events, including:
- Packaging 760 food boxes at the Sunshine Division for distribution to Portland area families during the holidays.
- Helping collect and roll up 300 yards of fabric for Austin Creative Reuse, a nonprofit supporting sustainability and reducing material waste.
- Fulfilling grocery orders for seniors and adults with disabilities in Portland during the Store to Door Oregon event.
- Hosted holiday parties — To celebrate the holidays and show appreciation, LP organized holiday parties across its three main offices in Portland, Chicago and Charlotte, featuring festive games, team-building activities, giveaways, food, drinks and dancing.
- LP donated $25 for each employee that participated in a festive cookie decorating event, raising $1500 for Toys for Tots.
Featured Expertise and Events
- Google’s exclusive Agency Connection Event — Brian Aldrich, chief strategy officer, led a session on leveraging AI for creativity and insights.
- The Next Scoop — Ryan Garrow, director of partnerships & client solutions, shared insights on how brands can prepare for a successful holiday season using flexibility. Read the article here.
- ADCOLOR Conference and Awards — As Microsoft’s guests, the team had the opportunity to connect and learn from other industry professionals while gaining an abundance of diversity, equity and inclusion knowledge.
- 2023 Auto Mobility Expo in Kansas City — LP team members gained insights into its clients’ industry and offered marketing advice to potential clients at its booth.
About Logical Position
Logical Position (LP) is an Inc. 500 digital agency supporting more than 5,000 clients across North America with full-service PPC management, SEO, paid social, Amazon and creative services. Proud to be the reigning recipient of Google’s Lead Generation Premier Partner of the Year, LP was also voted as the third Best Workplace in the country by Inc. As a Google Premier Partner, Microsoft Elite Partner and Meta Business Partner, LP is in the top 1% of ad spend managed across platforms.