Amazon Advertising Posts

The Benefits of Amazon Customer Journey Mapping

Amazon Advertising

The Benefits of Amazon Customer Journey Mapping

In the labyrinth of e-commerce, mapping out a customer’s entire experience can sometimes feel like an impossible task. However, if you break it up into [...]

By: Brooke Natenson | November 20, 2024

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4 Signs You’re Ready To Start Selling on Amazon

Amazon Advertising

4 Signs You’re Ready To Start Selling on Amazon

Are you an entrepreneur looking to expand your e-commerce business? Selling on Amazon could be your next big move. While it might seem a bit [...]

By: Craig Panozzo | September 18, 2024

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Ways Your Brand Can Prepare for Amazon Prime Day

Amazon Advertising

Ways Your Brand Can Prepare for Amazon Prime Day

Amazon Prime Day is the second-most profitable sale action on the Amazon Marketplace next to Black Friday, offering sellers access to an incredible midyear windfall [...]

By: Craig Panozzo | June 21, 2024

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Cyber Week Recap 2023

Amazon Advertising

Cyber Week Recap 2023

With another action-packed Cyber Week behind us, let’s review what the pinnacle of shopping had in store for both eCommerce and traditional retailers. From purchasing [...]

By: Matt Bowen | December 15, 2023

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Retail Media Networks You Should Try in 2023

Amazon Advertising

Retail Media Networks You Should Try in 2023

Amazon, Instacart, Walmart, Target, and other retail media networks continue to command the online market, making a strong case for “if you can’t beat them, [...]

By: Micah Heath | January 11, 2023

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Unpacking 2022’s Turkey Five Shopping Data

Amazon Advertising

Unpacking 2022’s Turkey Five Shopping Data

The Black Friday weekend whirlwind is over, and marketing analysts everywhere are digging through the early data for clues about the remaining holiday shopping season. [...]

By: Matt Bowen, Drew Cummins, Tony Mers, Matt Goff | December 7, 2022

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