Marketing Strategy Posts

Advanced Marketing Strategy

We Ran the Numbers to Find Out How Stay-at-Home Orders Impacted Digital Marketing

The COVID-19 pandemic was a crisis few people saw coming. What began as a distant concern soon arrived at our doorsteps and immediately interrupted normal [...]

By: Matt Bowen | September 15, 2020

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Advanced Marketing Strategy

How to Market to Customers Whose Needs Have Changed

As times passes and the world continues to expand and evolve, so too will the expectations of consumers. Veteran businesses have learned over time how [...]

By: Eric Scriven | May 20, 2020

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Advanced Marketing Strategy

Should You Change Your Marketing Budget During a Downturn?

The Business Cycle The business cycle is comprised of four parts. The first of these is expansion, which occurs during the time a business is [...]

By: Eric Scriven | May 20, 2020

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Marketing Strategy

The Importance of Digital Marketing During Uncertain Times

Only a few months ago, we began to hear an uneasy whisper of a mysterious illness that rapidly evolved into a pandemic. This has placed [...]

By: Eric Scriven | March 19, 2020

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Google Ads

Global Recession – Pull Back or Push All in?

Last year, my talk was about what business owners should be doing in a changing economy. Logic dictated that the longest economic expansion in US [...]

By: Ryan Garrow | March 19, 2020

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Marketing Strategy

Why Local Businesses Need Digital Marketing

In today’s professional environment, digital marketing is essential for growing your business. Your profits can easily plateau without it, which can cause your competitors to [...]

By: Peter Spangle | January 30, 2020

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