PPC Posts
Ad Auction
Don’t Google Your Ads
Launching your new account is an exciting time. Maybe you’re running ads for the first time, eager to drive business to your sleek new website, [...]
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Ad Auction
Winning the Google Shopping Battle
Google can be one of the greatest drivers of bottom line profit to a company selling products online. However, far too often it is more [...]
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Basics
The Basics of Google AdWords Campaigns
You signed up for Google AdWords, and you are now overwhelmed by all the options. What is the difference between having a search campaign and [...]
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Basics
Why you Click on Ads
Before we can talk about what makes someone click on your ad, you should understand what makes you want to click an ad. After all, [...]
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