PPC Posts

Advanced SEM Practices

5 Ways to Take Your AdWords Campaign to the Next Dimension

Let’s face it — Google AdWords gives you so much data, it’s hard to know what it all means. With so many metrics to decipher, [...]

By: Tim Benson | April 24, 2015

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AdWords Updates

3 Reasons Why Google’s New Call-only Campaigns Rock

2015 has been called the “Year of Mobile.” The volume of users browsing the web on mobile devices overtook PC users in early 2014, and [...]

By: Mariah Ore | March 20, 2015

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Advanced SEM Practices

Youtube + AdWords = Perfect Match

It’s a media-filled world out there, and even though the days of cable watching may be slowly but surely fading into the sunset, video advertising [...]

By: Mariah Ore | February 9, 2015

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PPC

Behind the PPC Build

Ever wonder what Logical Position’s PPC account builders are doing back here on our computers? Besides drinking tea and eating popcorn, there is a lot [...]

By: Youssef El-Mansy | February 5, 2015

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PPC

Interview with a PPC Builder

A few weeks ago I sat down with our VP of Operations, Logan Bennett, to find out more about what goes on with building PPC [...]

By: Mariah Ore | September 9, 2014

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Basics

Search Engine Marketing Glossary

When a client is new to Internet marketing, the amount of information to take in is overwelming. This search engine marketing glossary is hand-picked, complete with [...]

By: Mariah Ore | August 20, 2014

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