PPC Posts

PPC

How To Combine Traditional and Digital Marketing Techniques

Many businesses go all-in on either traditional or digital marketing. Many small companies find themselves more comfortable with the familiarity of traditional marketing, while startups [...]

By: Matt Meeker | August 10, 2021

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E-Commerce

An Introduction To Using Google Merchant Center

e-commerce company owners are familiar with how saturated the industry is, which means they know just how fierce competition can be. When running an e-commerce [...]

By: Austin Kihn | July 22, 2021

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PPC

In-House vs. Agency Marketing: What To Choose

When you decide it’s time to start marketing your business, you must make an important decision: what to choose between in-house vs. agency marketing. Both [...]

By: Brandon Bauer & Matt Meeker | June 18, 2021

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E-Commerce

Why E-Commerce Sites Require PPC

Pay-per-click advertising is a digital marketing must-have that can benefit any business with any online presence. It is especially important for e-commerce companies to invest [...]

By: David Johnson | June 14, 2021

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Basics

The Basics of Dynamic Search Ads

All businesses can benefit from investing in pay-per-click ads through Google. Paid search ads capture an existing demand. It’s a great way to target potential [...]

By: Matt Goff | June 3, 2021

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PPC

Strategies to Improve Your PPC CTR

Click-through rate is an essential metric to analyze in most settings, but especially in pay-per-click advertising. If you’re concerned about your campaign’s current click-through rate, [...]

By: Kevin Brunner | May 28, 2021

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