PPC Posts

Marketing Strategy

A Holistic Approach To Digital Marketing

Digital marketing is something beneficial for companies across countless industries to invest in. It’s the new go-to way for businesses to achieve their goals. With [...]

By: Matt Meeker | February 25, 2021

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PPC

How To Gauge the Success of Your PPC Campaign

There are many benefits to an investment in digital marketing. The world is more digital-based now than ever before. More industries than ever are feeling [...]

By: Youssef El-Mansy | October 20, 2020

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PPC

Different Types of Tools Used in PPC Campaigns

In the current digital era, there’s more emphasis on online and digital marketing efforts. People are shopping online more and more frequently, which means companies [...]

By: Youssef El-Mansy | October 15, 2020

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PPC

How Do PPC and SEO Help Each Other?

Marketing Is Like a Box of Chocolates In the film Forrest Gump, Tom Hanks famously delivers the line, “Life is like a box of chocolates. [...]

By: Youssef El-Mansy | July 9, 2020

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Keyword Planner

How to Make an Effective Google PPC Ad Campaign

Pay-per-click—commonly acronymized as PPC—is a popular online advertising model in which ads display on search engines such as Google via a bidding system. PPC operates [...]

By: Youssef El-Mansy | July 8, 2020

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PPC

Understanding How a PPC Campaign Works

PPC—known as Pay-Per-Click—is one of the most popular forms of digital marketing. When your ad is displayed, you aren’t paying for the actual visual aspect, [...]

By: Youssef El-Mansy | April 21, 2020

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