Social Media
4 Tips for Optimizing Your Social Platforms
When someone comes across your social media sites, give them a good reason to stay and get to know you. Social media is a fun [...]
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Omni-Channel
Benefits of an Omnichannel Approach
In today’s modern online shopping experience, it’s essential to take an omnichannel approach to promoting your products and services. So, what are the benefits of [...]
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Ecommerce
What Are Micro Conversions in Google Ads?
Micro Conversions is a buzzword that gets thrown around a lot in digital marketing. To be precise, a conversion happens when a website visitor performs [...]
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Ecommerce
The Google Ads Shift to Performance Max: What You Need To Know
In case you missed it, Google Smart Shopping campaigns are about to switch to the new Performance Max (PMax for short) campaign format through the [...]
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Social Media
Which Social Platforms Are Best for Your Business Type?
You should always maintain a presence where your customers are, so it’s vital to know where they spend the most time. In the digital space, [...]
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Digital Marketing
Debunking Common Myths About Marketing During a Recession
When a recession hits and sales drop, it can be tempting to cut budgets–especially for marketing and advertising. Believe it or not, when the economy [...]
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