Basics
The Basics of Dynamic Search Ads
All businesses can benefit from investing in pay-per-click ads through Google. Paid search ads capture an existing demand. It’s a great way to target potential [...]
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Google Ads
3 Actionable Google Ads Tips That Actually Work
Google Ads is easily be one of the most powerful pay-per-click platforms out there, but it’s not without complexity. With hundreds of different sections and [...]
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Most Common Facebook Ad Disapprovals and How To Avoid Them
When advertising on Facebook, you may experience an ad getting flagged and taken down. Facebook has strict policies it requires advertisers to follow. An algorithm [...]
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PPC
Strategies to Improve Your PPC CTR
Click-through rate is an essential metric to analyze in most settings, but especially in pay-per-click advertising. If you’re concerned about your campaign’s current click-through rate, [...]
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Small Business
How To Choose a Web Design Agency for Your Small Business
Running a business today means you need a website. Websites add a level of credibility and legitimacy that most consumers need to feel comfortable shopping [...]
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News & Updates
Holding Ourselves Accountable: An Update on Logical Position’s DEI Initiatives
A year ago, George Floyd’s murder at the hands of Minneapolis police officers sparked global outrage and prompted people everywhere to confront police violence and [...]
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