Google Ads
How Local Businesses Can Leverage Paid Search To Drive In-Store Traffic
Local businesses have historically been hesitant to invest in paid search, because it’s been difficult to track. Employees will ask customers where they heard about [...]
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Google Ads
From The Mind Of A Marketer: Solving Holiday Ecommerce Hangups
For most people, the holidays are a wonderful time to relax, eat delicious food and spend some quality time with your loved ones. But for [...]
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SEO
Key SEO Factors to Consider During a Website Redesign
Redesigning your website can help you provide a better user experience and grow your brand’s presence. However, it’s important to consider the SEO implications during [...]
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Data Feed
Product Data Feeds Solutions: Mysteries Revealed
Your product data feed is the backbone of your Google shopping ads. The quality of your data feed is one of the most important factors [...]
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Google Ads
From The Mind Of A Marketer: 4 Optimization Tips To Help Your PPC Campaigns Succeed
Optimizations are critical to the success of your Google Ads campaigns. If your campaigns are underperforming, it’s important to take corrective action to ensure you’re [...]
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Microsoft Ads
3 Microsoft Advertising (formerly Bing Ads) Myths Debunked
Microsoft Ads (formerly known as Bing Ads) is an excellent, yet often underestimated search engine marketing platform. While the majority of PPC ad dollars are [...]
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