Optimization
8 Ways to Optimize Your Website and Improve Conversion Rates
A website that’s easy on the eyes isn’t always easy to use. An attractive website is great, but it’s only one piece of the puzzle. [...]
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Basics
4 Steps to Tracking Conversions that will Make you Money
Imagine driving down a winding road with no headlights. It’s unpredictable, unreliable, and downright terrifying! This scene paints a picture of what it’s like to [...]
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Keyword Planner
Google Keyword Planner Tutorial for Top AdWords Keywords
Whether you’re brand new to AdWords or looking to revamp your campaigns, this tutorial will teach you how to use the Google Keyword Planner and [...]
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Quick Tip Video
7 Tips for Writing the Best Ad Copy to Drive Conversions
It’s easy to overlook the power great ad copy can hold over your AdWords campaigns. When motivated searchers come face-to-face with your ad, it’s the [...]
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Quick Tip Video
Digital Discussion Quick Tip Video: What You Should Advertise
If you’re not sure what offerings to focus on, a great place to start is with products and services that are already top sellers for [...]
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Quick Tip Video
Digital Discussion Quick Tip Video: Account Structure
Building your AdWords account can be intimidating- What should go in a campaign? What’s an ad group? An easy method to get started with [...]
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