Attribution
How to make money with Google AdWords: 7 Steps to Building Your Own Money-Making Machine
Much like the saying “money can’t buy you happiness,” money can’t buy you a profitable AdWords campaign. If only it were that simple. [...]
Read More
News & Updates
Logical Position Awarded with “Growth Channel Partner of the Year” At Inaugural Global Bing Partner Awards
PORTLAND, Ore. — May 4, 2017—Microsoft awarded local digital marketing agency, Logical Position (LP), with its Growth Channel Partner of the Year award at the inaugural [...]
Read More
AdWords Updates
AdWords Update: New Year, New Exact Match
While you’ve been slaving over your AdWords campaigns for the past couple weeks, Google unveiled its most buzzed about AdWords update since the new year, [...]
Read More
Basics
Understanding Keyword Match Types in AdWords
The concept behind AdWords search campaigns is simple. Someone searches for a product or service you offer, your ad appears, they click on it and [...]
Read More
Featured Marketing Strategy Post
5 Red Flags of a Toxic Google AdWords Management Company
It’s hard enough juggling job responsibilities; let alone if one of those is learning how to manage Google Adwords. A lot of companies choose to [...]
Read More
Analytics
Fighting Off Fake Traffic: Ghost Referrals
In Google Analytics, you might have noticed lately a surge in sessions. At first glance you may attribute the increase to holiday traffic. However, before [...]
Read More